Vroom online appraisal tool redesign

Redesign the online appraisal tool as rebuilding the platform in a new stack.

Team: Product managers, Product designer (me), Developers
(My role: UX/UI design, QA)









Final Design

Mobile high fidelity prototype.



The outcome from the launch

Three times more submission volume.
High engagement rate: After the first-page drop (41%), the rest of the page conversions are above 95%.
Double the number of accepting the appraisal price.

GA_appraisal_tool_funnel_072718 copy


Back to work