Ingenovis Health – Case Study
Design management and strategy for the Ingenovis Health design team.
(My role: Head of design)
House of Healthcare Talent: M & A Timeline
2021
- Three companies (5 brands) merged together
- Ingenovis Health was founded
- Stella discontinued its products 👼
- HealthCare Support joined the company
2022
- Vista Staffing joined the company
- Springboard joined the company
2023
- Corazon joined the company
Timeline of My Contribution
2021
The New Company Was Born
- Created the design team structure and reporting system
- Led the Fastaff Electronic Timesheet System redesign
- Moved design management from external vendor to in-house team
- Hired two designers to grow the team
- Launched the Cura design system platform
2022
Digital Transformation Begins
- Established brand themes using design tokens
- Started design system documentation
- Built and launched the first CMS platform for Trustaff
- Led the Trustaff web portal redesign
- Released the Trustaff CMS platform
2023
CMS & Internal Platform Launches
- Hired one designer
- Launched marketing websites for 4 brands (Trustaff, Fastaff, USN, Ingenovis Health) on the new CMS platform
- Designed and launched Trustaff portal and mobile app
- Designed unified web portal and mobile app
- Led design for TalentStack, a new internal recruiter tool
2024
Unified Platform & AI Features
- Launched unified web portal, mobile app, and dynamic job pages for 3 brands
- Improved web portal, mobile app, and CMS platform designs
- Added new features to TalentStack: jobs, admin tools, and system preferences
- Led design for automatic job submission feature
Remote Team Management
Design, product, and engineering are working as a cohesive unit.
Our fully remote information technology team spans across the USA and Australia.
We have a highly engaged design team with approximately three years of collaboration.
- We prioritize transparent communication, in-person meetups, and cross-functional engagement.
Design Process
How we build products that matter
Annual product roadmap review (product led)
Quarterly usability testing & recruiter focus group
Monthly product/design sync up, stakeholder report
Monthly design guild (product design x marketing)
Biweekly FE dev/design guild
Weekly product/design check in (scrum team)
Weekly design critique (design team only)
Design review / Stakeholder review
Design team retro (end of sprint)
Digital Transformation
Candidate experience FE products (2021 – 2024)
- Marketing websites: CMS platform and jobs – 4 brands (Ingenovis Health, Trustaff, Fastaff, USN)
- Unified portal platform – 3 brands (Trustaff, Fastaff, USN)
Understand The Experience
I developed a journey map by interviewing the brand’s stakeholders and analyzing past data.
User Interview & Testing
Listen The User’s Voice
- Advocate for user-centered product development.
- Set up usability testing processes.
- Provide planning and execution support.
- Generate analysis reports.
- Document user behavior findings.
- Conduct user testing tool research.
User Behavior Depository
I created a Microsoft SharePoint site to document previous usability tests and UX research.
Persona Creation
Research Foundation
- User surveys and interviews
- Demographic data
- Recruiter interviews
Why We Created Personas
- Understand our users: Know who we’re designing for and what they need
- Align the team: Create shared understanding of our target audience
- Make better decisions: Guide design choices with user insights
Brand-Specific Personas
- Fastaff: 1 persona
- U.S. Nursing: 2 personas
- Trustaff: 2 personas
Cura Design System Platform
One Design System for All Products and Brands
The Cura design system serves 4 products and 5 brands themes.
Key Features
- Each product has its own mid-level module library to meet specific needs
- Uses MUI Data Grid for internal tool tables
(Sep. 2024)
Design System Documentation
We used Zeroheight to document foundations, brand themes, components, patterns, and product modules.
Tool discovery and setup
- Explored tools, pitched options, and structured the setup.
Documentation
- Created a template in place to ensure clear, accessible design documentation
Ongoing collaboration
- Design and front-end teams meet biweekly to review progress and stay aligned
